Direct Response Marketing For A Small Business
In business, whether you are a small business or a large established public corporation, there are two main types of marketing: brand marketing and direct response marketing. If you want your marketing efforts to be successful for your small business then it is important to understand the difference between these two types of marketing so that you do not accidentally waste money on a marketing campaign that is ineffective. An example of brand marketing is when you see billboards with big corporate logos that tell you to use a certain corporation’s products, but this sort of marketing can be…
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